Zoopla.co.uk adds further major distribution partnerships

4th June 2010

Leading property website Zoopla.co.uk today announced that it has partnered with two of the UK's largest websites, eBay and Gumtree, to provide even wider distribution of its agent members' listings.

Zoopla.co.uk will now exclusively power brand new 'agent listing' channels on both the eBay and Gumtree websites. These unique partnerships will give agents who are members of Zoopla.co.uk even greater exposure for their listings and brands on two of the most-visited and best-known websites in the UK.

Both partnerships involve dedicated new categories on the partner websites, in the case of eBay for all the latest agent listings (sales and lettings) and in the case of Gumtree for the latest sales listings only. There will be no additional charge to agents for the added exposure under these new partnerships and these partners join a list of other leading UK websites that currently partner with Zoopla.co.uk, including MSN, Yahoo, TalkTalk, Sky, Virgin Media, UpMyStreet and Guardian.

The partnerships will operate in the same way as other existing Zoopla.co.uk partnerships whereby users will be able to search for and view property listings on the eBay and Gumtree websites and then contact the respective agents either by email or telephone. Between the Zoopla.co.uk website and its various partnerships, agents now have the opportunity of being seen by over 73% of all UK website users monthly, a far higher figure than any other portal.

Both new partnerships are in the process of being launched currently with listings being added to the partner sites progressively over the next few weeks.

Alex Chesterman, Founder and CEO of Zoopla.co.uk said, "We are delighted to announce these partnerships which will provide our agent members with an even greater web presence and exposure for their brands and listings to two of the largest online audiences in the UK. Our goal continues to be to maximise the online exposure and enquiries we can deliver to our members and to provide an even greater advantage to those agents who list with us."

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For further information please contact Lawrence Hall on 020 7620 4618 / 07890 078 945 lawrence.hall@zoopla.co.uk.

Notes to editors

About Zoopla.co.uk

Zoopla.co.uk is the UK's most comprehensive property website, focused on empowering consumers with the resources they need to make better-informed property decisions. We help our users make sense of the residential property market by combining property listings with market value data, local information and community tools.

Zoopla.co.uk was founded on the principles of transparency and efficiency and everything we do aims to make the market more effective for both property consumers and professionals alike. Our mission is to provide the most useful online property experience by:

  • displaying property listings along with value and price trend information
  • providing rich property data and local market information in one place
  • enabling users to search for property in a variety of customised ways
  • allowing users to engage with professionals via our tools like AskMe
  • building relationships between home owners and local estate agents

By combining free, instant value estimates for every UK home with sold prices, local market information and hundreds of thousands of properties available for sale and to rent, Zoopla.co.uk has become the ultimate destination for property consumers to search for property and do their market research. Zoopla.co.uk is the UK's fastest growing property website and we are proud to have been named 'Best Property Portal 2009' (Daily Mail UK Property Awards).

Our unique features, like AskMe™ and TemptMe™ allow users to gain an insight into the market and discover information they won't find anywhere else. And our AskAnAgent feature has rapidly become one of the most valued sources of vendor leads for UK estate agents. We calculate our value estimates using a proprietary algorithm (secret formula) that continuously analyses millions of data points relating to property sales and home characteristics throughout the UK. Our estimates are constantly refined, using the most recent data available and a variety of methodologies, in order to provide the most current information on any home.

Zoopla Ltd is a privately held company with a highly experienced and proven management team, backed by well-respected angel investors and leading venture capital firms Atlas Venture (atlasventure.com) and Octopus Ventures (octopusventures.com). In August 2009 we acquired The Property Finder Group which included propertyfinder.com, one of the best-known and most-visited property websites in the country, as well as other popular online property assets including HotProperty.co.uk.

About eBay

Founded in 1999, eBay.co.uk is the UK's number 1 e-commerce site, providing a platform for over 18million unique visitors per month (Nielsen / Netratings, March 2010) to buy and sell new, unique and used items in a fun and easy way.

Far from an online auction house, eBay currently has 17 million live listings on the UK site, with fixed price goods accounting for the majority (56%) of items sold globally.

Sellers of all sizes, including 120,000 registered businesses and 20 high-street retailers use eBay.co.uk to reach the UK's largest online shopping audience

About Gumtree.com

Gumtree.com is the UK's no.1 classifieds website. With a presence in 48 cities across the UK and eight times more visits than its closest competitor, Gumtree.com is the leading website for jobs and flat shares and number 2 for cars.

Gumtree.com is like a local noticeboard, helping to connect 13.7 million people across the UK to buy, sell, find or swap anything from cars, jobs, property to day-to-day stuff and services in their neighbourhoods.

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