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How to choose an estate agent to sell my house?

What are the right criteria? Sometimes agents seem all the same to me - some big brands, some smaller and independent - similar levels of commission - similar prices they say they can achieve. How should I choose?

Asked on Sep 11 2009, Selling in London | Report content

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  • As an estate agent not in your area my unbiased advice is research your area .. which agent has got the most sold boards ?? visit their offices as a buyer , experience which agent impresses you with their marketing & promotion of their properties & who sell's you the viewings of their clients properties .. some agents will impress you more , never be lead by fee's a good agent will charge you a higher fee but will also likely offer you a much higher service & importnatly more likely to deliver the results you seek , to sell at the right price & acheive your move smoothly & importantly to your timescale !! good luck , if you wish any further , unbiased advice feel free to contact me , .. hope this helps , kind regards

    Answered on Sep 12 2009, Report content
  • If you have never had your property valued before, whether for a sales valuation or for a lettings valuation, it can be a bit overwhelming. What questions do you ask the agent to ensure that you get the results that you are after? Northfields Estates suggest 4 key questions to ask your agent. 1. What price do you think that my property will realistically achieve in this market? Many estate agents will quote the asking price that they would list your property for when marketing. Although this figure is important to know, it is far more important to know what price the agent feels your property will realisticallyachieve. If you have a realistic figure you can budget better and decide whether putting your property on the market will actually help you to achieve your goals; whether that be buying another property, meeting your mortgage payments, or achieving a certain return on your investment. 2. What are you basing that figure on? Unfortunately, there are estate agents who will try to impress you at the valuation by inflating the figure that your property will achieve. Everyone wants to hear that their property is worth more than they thought. However, this type of practise may only delay your disappointment - your property is actually only worth what someone will pay for it. So, when an estate agent gives you a figure, always ask what they are basing that figure on. Good estate agents will have done their research and can provide you with the prices that similar properties in your area have recently sold for (estate agents call these 'comparables'). The agents should also know what other similar properties are currently on the market in your area and will therefore be your competition. Imagine, if there is a property similar to yours being marketed for significantly less - which property are prospective buyers and tenants going to want to view? Also, keep in mind that even if the estate agent managed to sell your property for a figure that is above the sold prices achieved by comparable properties in your area, the surveyor may very well down value the property if there are not sufficient comparables to suggest that similar prices could be achieved if the property needed to be resold. 3. What applicants (prospective buyers and tenants) do you have registered at the moment that would be interested in my property? Good agents should know exactly who they have on their books and should be able to tell you if they have someone looking for your type of property. This way, you will know that they can get people in to view your property right away and hopefully sell or let it quickly. 4. How often can I expect feedback from you? Estate agents should be providing you with regular updates and feedback regarding what people who have viewed your property are saying about your property. As a result of feedback, your estate agent should be able to make recommendations - perhaps your property needs to be repainted or the price needs to be reduced. With the answers to these four questions you should have a feel for the estate agent. Were they well prepared for the valuation with lots of knowledge on the market and your area? Were they transparent and straight forward when giving answers about price?

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    Answered on Sep 22 2009, Report content
  • The average time from point of instruction to your completion day can be anywhere from 3-4 months, depending on how quickly your property falls under offer and how quickly the transaction is conveyed. Therefore I feel one of the most important criteria's, is picking an agent who you feel you can communicate with best and get along with. Having a good relationship with your agent will make the whole process a lot less stressful for you. Overall you will have a far more personal service with an independent agent, as each client will be far more valuable to them than a large corporate. Don’t forget the proof is always in the pudding, I would recommend asking to see evidence of property they have actually sold in recent months within your area. Ps; be very careful of agents who over promise...unfortunately this is far too common in our business. Feel free to contact me in my office on merton road(sw19) if i can be of any assistance. Richard

    Answered on May 27 2010, Report content

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