There has been a similar type of business at these premises for at least the last ten years and the current owners have been running Grizzlys Brewhouse successfully since 2016. They are now only selling reluctantly to concentrate on their other business interests.
The business is a bar and grill.
Grizzlys is a popular venue for the younger crowd in Cheadle and has many regular customers due to the entertainment and regular themed nights including popular karaoke nights.
The business enjoys good visibility on the internet with a Twitter and Facebook page and reviews from the likes of TripAdvisor and .
Scope to improve:
Extend the opening hours, perhaps opening in the mornings for coffees and snacks and introducing a lunchtime food offering.
Website to advertise events and online menus.
Reintroduce a food offering, the business is currently 90% wet sales but has previously been a popular eating destination.
Consider offering Sunday lunches, big demand in the area particularly amongst older residents.
Advertising and marketing campaign.
Maximise the use of social media.
Explore online offerings from the likes of Groupon and Wowcher.
Investigate the viability of JustEat and HungryHouse for food delivery.
Grizzlys Brewhouse is situated just off the main shopping area of Cheadle and as such benefits from high levels of footfall and passing trade. The business is well signed and there are a number of inexpensive public car parks nearby.
Cheadle is a small market town near Stoke On Trent in Staffordshire with a population of 12,165. Markets are held in the market place on Tuesdays, Fridays and Saturdays.
There are several small industrial estates on the site of the former New Haden Colliery and the local Alton Towers Resort employs many of its work force from the Cheadle area. A lot of people in the town commute to Stoke On Trent and Newcastle Under Lyme.
Premises & equipment
Grizzlys Brewhouse is situated in an impressive detached period building which was formerly the Cheadle Ex-Service Centre, The Club and Bar 19. Originally the building was a bank which gives the Street its name, having been built in 1819 as the Cheadle Savings Bank.
Double doors to front opening into an impressive and generously proportioned Bar, slate floor, raised timber plinths on either side providing a relaxing and comfortable seating area during the day with leather effect sofas and ideal for live band performances, open mic nights and karaoke later into the evenings.
Bespoke timber bar arranged in an l-shape with rough hewn timber front and polished aluminium effect worktops, 12 hand pulls, two glass fronted drinks chillers, good range of optics with mirrored splash backs, twin stainless steel circular sinks, classic glass washing machine, projector ceiling mounted TV along with two wall mounted widescreen tv’s, wall mounted juke box, spotlighting to ceiling (recently rewired throughout) bespoke dj booth.
To the rear of the main bar is a further bar/games room with dart board, pool table and further seating areas.
Stairs from the bar lead down to the cellar with all the beer equipment along with barrel storage.
First Floor -
To the first floor are a number of generous rooms which could have potential as owner/managers accommodation subject to the necessary planning permissions and comprises;
Generous kitchen with a range of base and wall units and ample worktop, two microwave ovens, panini maker, twin stainless steel sinks with drainer and spray tap, stainless steel hand wash basin, two single basket fryers, 2 fridges and a fridge freezer.
With freestanding porcelain sink, tiling to walls and floor and separate shower cubicle, window to side.
Store Room 1
A generous room with unusually high ceilings which are timber beamed, period style window to front.
Large period window to front, wood cladding to dado height.
Store Room 2
A further generous room again with high ceilings, period style window to front and original period features.
To the rear of the premises is a newly opened beer garden with generous patio area and steps leading down to a good sized garden mainly laid to lawn with timber seating.
There is also a detached concrete storage shed and a side entrance runs along the side of the building to the main road at the front.
We are advised this is a Leasehold sale.
4 years remaining on the current lease, as of 2017.
The rent is £19,000 per annum.
We are further advised that the landlord would be happy to negotiate a mutually acceptable lease with a new owner.
There are no business rates currently payable.
Monday and Tuesday: 06.00pm – 11.00pm
Thursday: 06.00pm – 12.00am
Friday: 06.00pm – 01.30am
Saturday: 03.00pm – 01.30am
Grizzlys Brewhouse is owner managed with the help of two full time members of staff and casuals as and when required.
Grizzlys Brewhouse reports a turnover currently of approximately £63,000 per annum; although the business has enjoyed higher turnover previously.
Reasons to Buy
A well-established business with an enviable reputation and many existing customers.
A real opportunity to increase turnover significantly, owner has been running at a pace to suit due to other business interests.
Great trading position.
Low running costs with inexpensive rent and no business rates.
Ideal owner managed or husband and wife business.
Current owner happy to offer a handover to ensure the continued success.
A considerable amount of money has been spent by the current owner to refurbish making this a real turnkey opportunity.