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Zoopla.co.uk to sponsor 2011 ESTAS

18th October 2010

Zoopla.co.uk has been revealed as the headline sponsor of the 2011 ESTAS: The Estate and Letting Agent Awards, which are specifically designed to recognise agents for the standard of customer service they provide to their clients.

The ESTAS are unique in the property industry as the only awards voted on by the customers of estate/lettings agencies across the UK. Last year, over 19,000 individual votes were cast, providing valuable feedback to over 400 agent offices who use the awards to increase loyalty, attract new clients, motivate staff and most importantly find out what clients think about their service.

The 2011 awards ceremony will take place on Friday, April 15th 2011 at the prestigious London Hilton Hotel on Park Lane and will be hosted by TV property personality, Phil Spencer. Entry to the awards is now open and the submission deadline for agents is 31st December 2010 with the public voting continuing up to 1st February 2011.

Alex Chesterman, Founder & CEO of Zoopla.co.uk said: "We are really excited to support and be part of this key industry event. Our business objectives are precisely aligned with those of the ESTAS, which are to help agents across the UK maximise their efficiency. The ESTAS focus on providing valuable customer feedback and we focus on providing valuable marketing services, both with a view to ensuring that agents win more business."

Simon Brown, Founder of the ESTAS said: "The synergy between our brands and how we work to help agents obtain the most from their business opportunities makes Zoopla the perfect partner for our awards. Their innovation and approach complements the ESTAS and our ongoing online relationship with agents and customers will enable us both to maximise this partnership, increasing the value the ESTAS provides."

After the 1st February voting deadline a shortlist of the top 10 sales and lettings agents in 14 regions around the country will be drawn up and awarded Gold, Silver or Bronze places. Individual offices will compete in each region together with categories for larger chains including: Best Small Chain, Best Medium Chain, and Best National Chain. Two offices will also win the Grand Prix Awards for Best Agent in the UK for sales & letting and every winner will receive a famous ESTA trophy.

More reasons on why and how to enter the ESTAS can be found here

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For further information, please contact Tim Vooght at pr@zoopla.co.uk or on 020 3872 5615.

Notes to editors

About Zoopla.co.uk

Zoopla.co.uk is the UK's most comprehensive property website, focused on empowering consumers with the resources they need to make better-informed property decisions. We help our users make sense of the residential property market by combining property listings with market value data, local information and community tools.

Zoopla.co.uk was founded on the principles of transparency and efficiency and everything we do aims to make the market more effective for both property consumers and professionals alike. By combining free, instant value estimates for every UK home with sold prices, local market information and hundreds of thousands of properties available for sale and to rent, Zoopla.co.uk has rapidly become the ultimate destination for property consumers to search for property and do their market research. Our unique features allow users to gain an insight into the market and discover information they won't find anywhere else. And, as a result, we have become one of the most valued sources of both applicant and vendor leads for UK estate agents.

Launched in 2008, we are the fastest growing property website in the UK, now attracting over 12 million visits per month and are proud to have been awarded numerous accolades including being listed in the Top 10 UK Tech Companies (Guardian) and the Top 10 Most Innovative UK Companies (Smarta 100) as well as being voted the UK's Best Property Portal (Web User, Daily Mail Awards, Website of the Year).

Zoopla Limited is a privately held company with a highly experienced and proven management team, led by Founder and CEO, Alex Chesterman, and backed by well-respected angel investors and leading venture capital firms Atlas Venture (atlasventure.com) and Octopus Ventures (octopusventures.com).

About the ESTAS

The ESTAS were set up in 2003 in order to help agencies market themselves in their region. This national scheme is now the largest* and most important awards programme in the residential property industry. The ESTAS are unique because shortlisted and winning agents are selected purely on anonymous feedback from customers on the service provided. The scheme enables agents to monitor their customer service rating online and every entrant receives a Client Feedback Report with a detailed breakdown of customer data with regional and national statistics.

* by number of agency entries and customer votes

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