Cost of culture: homes near heritage sites worth on average £80k more

  • Property values near UNESCO sites are almost £80,000 higher than the UK average

  • Orkney offers the cheapest average house prices near a World Heritage Site in the UK

  • Liverpool and Bradford are the least expensive urban locations with the status

On the 70th anniversary of UNESCO – the body which awards World Heritage Status – research from property website Zoopla can reveal that homes located near to a World Heritage Site are worth 27% more than the average UK property.

Whereas the average UK home is valued at £284,127, properties that benefit from the cultural status and international prestige that comes with UNESCO status can carry a heftier price tag to the tune of £77,993.

The research from Zoopla found that the Orkney Islands are the UK’s most affordable World Heritage Site to buy a property near. Homes close to the series of Neolithic monuments in this remote location currently cost an average of £130,169, coming in at 178% LESS than the average house price near to a World Heritage Site in the UK (£362,120).

While the Orkney Islands are the cheapest World Heritage location in the UK for homebuyers, areas within Bradford and Liverpool were the least expensive urban sites.

Saltaire, the model village within the city of Bradford is the most affordable urban World Heritage Site. Awarded its status by UNESCO as an “exceptionally complete and well-preserved industrial village of the second half of the 19th century”, a typical property here costs just £155,868. This makes it the fourth cheapest UNESCO location in the UK.

Liverpool’s Maritime Mercantile City was awarded World Heritage Status in 2004, with UNESCO describing it as “the supreme example of a commercial port at a time of Britain's greatest global influence.” The area includes the Albert Docks – the largest collection of Grade I-listed buildings anywhere in the UK. Typically, homes in this area are worth £167,771.

Zoopla analysis found the longer an area has enjoyed World Heritage Status, the higher the property values are, as the area reaps the economic benefits. The first 10 UK locations to be granted World Heritage Status between 1986 and 1987, including Bath, Stonehenge and Blenheim Palace, have an average value of £424,873, compared to just £274,611 for the locations chosen since 2000.

In July, the Forth Bridge in Scotland became the UK’s latest World Heritage Site. Located between Edinburgh and Dunfermline, average homes in the area currently cost £202,011. This means the area is ninth cheapest in the rankings.

The traditional World Heritage Sites in London are the most expensive to live near. Properties in the proximity of the Palace of Westminster and Westminster Abbey are comfortably the priciest heritage location in the country, with a typical value of £1,715,292.

UNESCO aims to promote peace and security through collaboration in education, science and culture. World Heritage Status is awarded to natural or cultural landmarks considered to be of outstanding value to humanity. Other sites around the world include Australia’s Great Barrier Reef, east Africa’s Serengeti and the Egyptian Pyramids.

Lawrence Hall of Zoopla commented: “Bradford and Liverpool offer fantastic opportunities for potential buyers to live in cities which have shaped world culture. Britain’s World Heritage Sites have contributed massively to our history and our research shows that living near to one can add significantly to a property’s value. Looking at the most recent site to gain World Heritage Status, homeowners near the Forth Bridge could expect to see property values increase in future, as the full benefits the award brings to the area begin to be felt.”

Average house prices near world heritage sites

Rank

World Heritage Site

Post Code

Year Status Awarded

Average Property Value

(Nov 2015)

1

Heart of Neolithic Orkney, Scotland

KW15

1999

£130,169

2

Blaenavon Industrial Landscape, Wales

NP4

2000

£139,747

3

New Lanark, Scotland

ML11

2001

£150,579

4

Saltaire, West Yorkshire

BD18

2001

£155,868

5

Castles and Town Walls of King Edward in Gwynedd, Wales

LL55

1986

£165,549

6

Liverpool – Maritime Mercantile City

L3

2004

£167,771

7

Giant's Causeway and Causeway Coast, Northern Ireland

BT57

1986

£174,767

8

Pontcysyllte Aqueduct and Canal, Wales

LL20

2009

£196,404

9

The Forth Bridge, Scotland

EH30

2015

£202,011

10

Durham Castle and Cathedral

DH1

1986

£216,771

11

Derwent Valley Mills, Derbyshire

DE4

2001

£256,321

12

Ironbridge Gorge, Shropshire

TF8

1986

£256,992

13

Dorset and East Devon Coast (Jurassic Coast)

EX12

2001

£265,862

14

Canterbury Cathedral

CT1

1988

£268,382

15

Frontiers of the Roman Empire (Hadrian’s Wall)

NE47

1987

£269,012

16

The Ruins of Fountains Abbey, North Yorkshire

HG4

1986

£276,863

17

Old and New Towns of Edinburgh

EH1

1995

£279,319

18

Stonehenge and Avebury

SP4

1986

£280,411

19

Cornwall and West Devon Mining Landscape

TR20

2006

£285,189

20

City of Bath

BA1

1987

£424,510

21

Blenheim Palace, Oxfordshire

OX20

1987

£468,563

22

Maritime Greenwich

SE10

1997

£617,940

23

Tower of London

EC3N

1988

£762,342

24

Royal Botanic Gardens, Kew

TW9

2003

£926,358

25

Palace of Westminster and Westminster Abbey

SW1A

1987

£1,715,292

Source: Zoopla.co.uk (November 2015), UNESCO

- Ends -

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