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Help to Buy 2 reduces deposit requirements by £22.1 Billion

7th October 2013

  • 665,000 properties currently on market that are eligible for the scheme
  • Average asking price of eligible properties currently stands at £222,168
  • 15% reduction in deposit requirements equates to average saving of £33,325
  • 5% deposit makes ownership possible for under £10,000 in 6 of 10 regions

The total amount which Help to Buy 2 could knock-off deposit requirements for aspiring homeowners across England and Wales is £22.1bn, according to new research by property website Zoopla.co.uk.

With 665,000 homes currently on the market that are eligible for Help to Buy 2 (with asking prices under £600,000) at an average asking price of £222,168., the scheme could reduce total deposit requirements by £22.1bn and help thousands more would-be buyers fulfill their aspiration of homeownership.

Now that the second phase of the scheme has come into effect, the average deposit requirement to buy a property under Help 2 Buy 2 has fallen to only £11,108 and has been reduced by £33,325.

And under the new scheme, the average deposit required to buy an eligible property has fallen below £10,000 in six out of the ten regions across England and Wales (see table below). An average home on the market in Yorkshire and the Humber can now be bought with a deposit of only £8,129 – the lowest level across the country. Before Help to Buy 2, a 20% deposit in the region would have set an average buyer back £32,518. The average buyer can now also get on the housing ladder with a deposit of under £10,000 in the North East, the North West, Wales, the West Midlands, the East Midlands and the West Midlands. In London, where house prices are much higher, the scheme will reduce the average deposit requirement by £48,309.

Lawrence Hall of Zoopla.co.uk comments: “Help to Buy 2 won’t just narrow the aspiration gap, it could help close it entirely. House prices are beginning to rise, savings rates are low, inflation is consistently above target and wage increases aren’t keeping pace. It makes saving for a 20% deposit on a property very difficult for many. Even people with well-paid jobs are being priced out of the market. The new scheme helps address that problem, making the first rung of the ladder much lower for would-be buyers who want to get a foot on it. People everywhere need help. Help to Buy can make housing market a place for the many, not the few.”

Region Avg. asking price (up to £600k) Avg. deposit saved (15%) Avg. deposit required 5%)
South East England £264,905 £39,736 £13,245
South West England £234,891 £35,234 £11,745
North West England £178,052 £26,708 £8,903
East of England £241,747 £36,262 £12,087
London £322,057 £48,309 £16,103
West Midlands £191,352 £28,703 £9,568
Yorkshire & The Humber £162,588 £24,388 £8,129
East Midlands £186,796 £28,019 £9,340
North East England £177,512 £26,627 £8,876
Wales £187,993 £28,199 £9,400

- Ends -

For further information, please contact Tim Vooght at pr@zoopla.co.uk or on 020 3872 5615.

Notes to editors

Zoopla is the UK's most comprehensive property website, focused on empowering users with the resources they need to make better-informed property decisions. We help consumers both find their next home and research the market by combining hundreds of thousands of property listings with market data, local information and community tools.

At Zoopla we are fans of transparency and everything we do is aimed at making the market more efficient for both property consumers and advertisers alike. Zoopla has rapidly become the UK’s leading online destination for property consumers to search for homes and do their market research and the favoured online marketing partner for UK estate agents, letting agents and property developers.

Launched in 2008, Zoopla has since been one of the fastest growing websites in the UK, now attracting over 40 million visits per month and we are proud to have collected numerous awards and accolades along the way, including being named one of the Top 10 UK Tech Companies (Guardian) and one of the Top 10 Most Innovative UK Companies (Smarta).

Zoopla is part of Zoopla Limited which was founded in 2007.

Zoopla Limited, The Cooperage, 5 Copper Row, London, SE1 2LH
Registered in England and Wales with Company No. 09005884
VAT Registration number: 191 2231 33
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