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Zoopla.co.uk reveals most influential agents on social media

13th May 2013

Zoopla.co.uk has today launched the Zoopla Property Power 100 - a live leaderboard of the top 100 most influential residential property agents on Twitter.

The list, which will be updated weekly, identifies those agents most active on Twitter with each being scored based on numerous social signals including re-tweets, mentions, followers and replies to create the Zoopla Property Power 100. Further social media activities will be added into the scoring criteria over time.

The purpose of the Zoopla Property Power 100 is to highlight the most active and influential agents on Twitter and to encourage those less active to think about how social media can help to build their brand and develop their profile and reputation in their local markets.

Alex Chesterman, Founder & CEO of Zoopla.co.uk said,, “Social media and property marketing go hand in hand – we’re a nation obsessed with property and using social media to extend this conversation makes perfect sense. Those agents on the Zoopla Property Power 100 are the most active and influential in social media today but that can change overnight with a little effort from others interested in making their presence felt.”

Top 5 Twitter Tips from Zoopla.co.uk for Agents
  • Don’t auto-feed all your properties to your twitter timeline
  • Identify and engage with those currently house-hunting in your area
  • Tweet photos of your best or most interesting properties
  • Be helpful and tweet useful, relevant links and highlight your local knowledge
  • Post at least twice a day

Agents who are currently not featured on the Zoopla Property Power 100 can submit their Twitter handle here to see how far up the Zoopla Property Power 100 leaderboard they may feature.

To view the Zoopla Power Property 100 and claim your badge of honour please visit: https://www.zoopla.co.uk/property-power-100/

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For further information, please contact PR Team on pr@zoopla.co.uk or +44 (0)20 3873 8770.

About Zoopla

Hello. We're Zoopla. A property website and app.

We know you're not just looking for a place to live. You're looking for a home.

Yeah, we've got over a million properties for you to browse.

Tools that let you filter them in all kinds of clever ways.

And reliable house price estimates, so you can be sure you aren't paying over the odds.

But we know you're looking for more than that.

Because that first flat won't just be a 'great investment opportunity'.

It'll be the feeling of starting out on your own.

That extra bedroom won't just mean another £20K on the re-sale price, it'll mean having your sister over to stay.

And that bungalow won't just be a way to release some equity, it will be a chance to spend more time with the grandkids.

We know that searching for a home is about more than just checking its price, location and features (important as all those things are).

What really matters is how it makes you feel.

We know what a home is really worth.

So let us help you find yours.

Zoopla is part of Zoopla Limited which was founded in 2007.

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