Guide Price: The “Guide Price” an indication of the seller’s minimum acceptable price at auction. The guide price can be shown in the form of a minimum and maximum price range, or as a single price figure. This is subject to change up to and including the day of the auction and will not necessarily be the final selling price at auction.
Reserve Price: The “Reserve Price” is the seller’s minimum acceptable price at auction and the figure below which the auctioneer cannot sell. This is normally set within the guide price range or within 10% of a single guide price. The reserve price is not disclosed and is subject to change up to and including the day of the auction.