Homeowners are already using our free MyHome tool to keep an eye on their home’s value, check how much equity they’ve built up, and snoop (perfectly legally) on what’s selling nearby. Now, MyHome has a host of clever features designed to give you even more insight into your local market and help you make confident decisions when it comes to moving.
Here’s how it works.
1. See buyer demand for your home
Thinking of putting your home on the market? MyHome’s new buyer demand tool shows you how many searches your property could appear in at three different price points.
It also reveals how much competition there is from other similar homes.
Why does this matter? Because it’s the first tool of its kind in the UK that is designed to help you see the link between your asking price and buyer interest, before you even speak to an estate agent.
In other words, it gives you a clearer idea of how attractive your home might be to buyers depending on how you price it.
2. Compare local estate agents
Finding the right estate agent can feel overwhelming, but MyHome now makes it easier. The enhanced agent comparison tool lets you see how local estate agents perform in your area, including:
How many homes they currently have for sale
How many similar homes they’ve sold before
Their average time to sell a property
The results are tailored to your home once you’ve claimed it in MyHome, so you’ll get recommendations that are actually relevant to your property.
You can now make an empowered choice based on agent performance stats and ‘match score’ to find the best estate agent for you.
3. Personalise your home’s estimate
Zoopla’s estimates are built on some of the most trusted data out there, including HM Land Registry, Registers of Scotland, official survey records, Royal Mail and Ordnance Survey. In other words, it’s not guesswork.
But here’s the catch: no dataset can see the new loft conversion, your freshly landscaped garden, or that dream kitchen extension you’ve just finished.
That’s where MyHome’s personalised estimate tool comes in - it’s easy to use and will get you a new estimate in just 2 minutes.
It lets you fine-tune your home’s estimate by comparing it to similar properties currently for sale nearby.
Once you’ve chosen the best match, you can decide whether to update your estimate in MyHome or keep the original Zoopla figure.
The benefit? You get more say in how your home’s value is shown - especially handy if you think your property deserves a little extra credit.
After all, you know your home better than any algorithm.
4. Track your listing performance
When you connect with an estate agent through Zoopla, you unlock an exclusive performance dashboard that gives you a clear view of how your listing is performing, every step of the way.
You’ll see:
How long your home’s been on the market
Your asking price
How many search results your property has popped up in
How many buyers have actually clicked to take a closer look
It’s a level of transparency you won’t find anywhere else. Usually, you’d be waiting for your estate agent to share updates, but in MyHome, you can check in whenever you like.
The benefit? You stay in the loop, feel more in control, and can make smarter decisions about your sale. Think of it as giving you the power to see what buyers are really up to behind the scenes.
